A large healthcare education provider was seeking to expand its product line so as to boost its sagging revenues. They approached Relevante to develop a comprehensive business case to identify the best possible products as well as the markets so as to achieve their goals.

Professionals at Relevante studied their current product mix as well as their current markets and suggested a related product in two new geographical locations other than the United States. Also, the financial implications, the competitive landscape, manpower requirements and the infrastructure requirements for the new product were chalked out in the comprehensive business case.

The product was a run away success due to the lower cost alternatives suggested by Relevante and has subsequently increased top line as well as bottom line of the client.